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Got Fake, Negative Reviews Online?

One of the common problems many companies face today is with people generating negative, fake reviews on their business. This is happening generally from 3 types of people:

- Ex Employees

- Ex Relationships for key company people

- Competitors

For companies that have very few reviews, then a single negative review can be a real killer to their business. We have seen clients suffer over an 80% drop in calls shortly after those reviews went public.

What Can You Do?

1. Positive Reviews:

One thing that every business should try to do is encourage satisfied clients to offer their reviews on Google. That way, even a negative review will be countered.

2. If Defamatory In Nature:

If the comments meet this litmus test,

* Exposes an individual to hate, a sense of shame, disgrace, disregard or ridicule.

* Damages a companies or an individual’s good reputation or leads to the individual to become shunned or avoided.

* Harms the individual in their profession.

Then it is possible that you may be able to see some form of legal recourse. In practice, however, your biggest difficulty will be in proving who is behind the material. There is a number of issued involved if you subpoena a company like Google for the information, not the least of which is the possibility of an Anti-Slapp lawsuit.

If you go down this path, we strong suggest you work with either a legal team, or a cyber investigation team that is very familiar with the requirements and techniques to bring a successful outcome to these type cases.  Cyber Investigation Services defamation team can definitely help you in this area and can be found at http://www.cyberinvestigationservices.com/our-services/internet-defamation/

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